Savvy's translation

Monday, November 20, 2006

Website Conversion Rate = 網站轉換率

Website Conversion Rate = 網站轉換率, 是網路行銷的術語, 意思是指訪客(visitors)轉換為客戶(customers or clients)的比率.

Boosting Web Conversion Rates 提高網站轉換率

網路行銷發展初期僅以衡量訪客流量(visitors)來衡量網站的行銷活動, 但訪客流量就行銷效果衡量而言, 並非實質性指標, 因此Website Conversion Rate網站轉換率乃成為網站行銷重要指標. 它可以代表的是訪客實際購買商品, 參與網路行銷活動, 及接受問卷調查等.

1 Comments:

  • I am looking for some strategies that can help me to improve the website conversion rate. I read so many posts earlier but all the points were basic and most common which I already tested.
    website conversion optimization

    By Blogger Unknown, At 3:33 AM  

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